1 John 4:9-10 9 "This is how God showed his love among us: He sent his one and only Son into the world that we might live through him. 10 This is love: not that we loved God, but that he loved us and sent his Son as an atoning sacrifice for our sins." Oh, the love of Creator God! His love is pure and complete for humanity. We are a sinful, wretched and evil people. Yet God, in His great love provided salvation from His wrath, our sin and evilness.